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Privacy Policy

Last updated: 26/08/2026

Bright & Steady operates this website and the products and services available through it (the “Services”). This policy explains what personal data we collect when you browse, shop, or contact us, why we collect it, and what rights you have over it. By using our Services, you acknowledge this policy.

Personal Data We Collect

Depending on how you interact with us, we may collect:

  • Contact details: name, billing and shipping address, phone number, email
  • Payment information: card details, transaction records, payment confirmations (processed via our payment provider; we don’t store full card numbers ourselves)
  • Account details: username, password, saved preferences
  • Order activity: items viewed, added to cart, purchased, returned, or exchanged
  • Support communications: anything you send us via email or contact forms
  • Device and usage data: IP address, browser type, and how you navigate our site, typically via cookies

Where This Data Comes From

Directly from you (account creation, checkout, contacting us); automatically through your use of the site (cookies, analytics); and from service providers who process data on our behalf (payment processing, print-on-demand fulfillment, email delivery).

Why We Use It

  • To fulfill orders: process payment, route to the nearest print facility, arrange shipping, handle returns
  • To run your account and remember preferences
  • To respond to support requests
  • To send marketing communications, where you’ve consented or where permitted by law, you can opt out any time
  • To detect fraud and keep transactions secure
  • To meet legal obligations, such as tax and accounting requirements

Legal Basis for Processing (GDPR)

We process your data on one or more of these grounds: performance of a contract (fulfilling your order), your consent (marketing emails), our legitimate interests (fraud prevention, improving the site), or compliance with a legal obligation.

Who We Share It With

  • Our print-on-demand partners, to produce and ship your order from the facility closest to you
  • Payment processors, to complete your transaction
  • IT, analytics, and customer support tools that help us run the store
  • Authorities, where legally required

We do not sell your personal data.

International Transfers

Because our print network spans multiple countries. including some outside the European Economic Area, your order data may be transferred outside the EEA to fulfill it. Where that happens, we rely on the European Commission’s Standard Contractual Clauses or an equivalent safeguard.

How Long We Keep It

We retain personal data only as long as needed to fulfill your order, meet legal and tax obligations, and resolve any disputes, after which it’s deleted or anonymized.

Your Rights

Under GDPR, you have the right to access, correct, delete, or receive a copy of your personal data, and to object to or restrict certain processing, including withdrawing consent at any time. To exercise any of these, contact us below. You also have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) or your local supervisory authority.

Children

Our Services aren’t intended for children, and we don’t knowingly collect data from minors. If you believe a child has provided us data, contact us and we’ll delete it.

Security

We take reasonable steps to protect your data, but no system is fully secure, avoid sending sensitive information through unsecured channels.

Changes to This Policy

We’ll update this page when our practices change and update the date below.

Contact

Questions or requests regarding this policy, or to exercise any of the rights above, contact us at [email protected], or:

Lunar Pixel B.V.
Kamerlingh Onnesweg 6
3316 GL Dordrecht
The Netherlands
KVK: 91218403

For the purposes of applicable data protection law, Lunar Pixel B.V. is the data controller of your personal information.